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Game Day Eats and Homegating Tips

The X’s and O’s to Scoring Big Business for the Big Game

From the best ways to keep your operation full on Super Bowl Sunday, to making sure you stay crazy busy during March Madness, Affinity Group has got you covered with a game plan that helps you serve up gameday success.

A Promotional Playbook

With fans across the country getting excited for the big games, you can help your operation score big business by creating a winning experience for your guests with promotions that both bring in business and appeal to fans looking for takeout they can take home to serve to their own guests at their parties. Offering all-you-can-eat deals, drink specials, or buy-one get-one bargains are all great ways to get your customers in the game.

Recipe:

Game Day Eats and Homegating Tips - Black Pepper Berry and Infused Spritzer
Prepare for volume

From increasing staff to food prep, it’s best to over plan for big games. If your operation is generally slower on Sundays, you might be used to operating with fewer staff. But it’s a good idea to staff up your delivery team or kitchen and serving staff, depending on where you expect to see the most orders come through.

Game Day Eats and Homegating Tips - Serving Staff
Game Day Eats Concessions Trends - Stadium Superstars
Create a Special Menu

Adding items like a chicken wing special to your menu is always a winner. On average Americans eat nearly 1.5 billion chicken wings on Super Bowl Sunday. Pizza is also another huge seller on big game days – Dominos reports that they sell well over 2 million pizzas on Super Bowl Sunday which is a gigantic sales increase from any other Sunday in the year.

Recipe:

Game Day Eats and Homegating Tips - Pickle Pizza
Homegating Tips

Super Bowl Sunday has always been the biggest day of homegating across the country. To simplify your cooking efforts, your local grocery store will have ready-to-serve deli salads, pre-sliced meats, cheeses, fruit and veggie trays, and ready-to-heat-and-serve sides to offer you time-savings. You can then add a few simple ingredients to make it your own and serve.

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Game Day Eats and Homegating Tips - Prepared Salad
Homegating Tip: 4 INGREDIENT POTATO SALAD
Extra Points

Even if your operation doesn’t normally offer pizza and wings on your normal menu, it’s definitely worth adding them on big game days. Adding a unique culinary twist also always helps score a few extra points (and dollars) with your customers. Check out our inspiration for adding an extra kick to your menu.

Recipe:

Game Day Eats and Homegating Tips - Brown Sugar Bourbon Dusted Hog Wings

Get Ready to Win Big with Game Day Eats and Homegating Tips

Aside from Thanksgiving, Americans eat more on Super Bowl Sunday than any other day of the year, so get ready to benefit from hordes of hungry fans.  Just remember to use these game day eats and homegating tips from Affinity Group to help you Build Your Bridge to Gameday Success.

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